PSD08 - Technical Sales for Professionals
1024622
Delivery Methods
In-Person
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Program Description
The evolving role of technical sales professionals demands new tools and skills. This course combines lectures, group exercises, and Q&A to teach strategies for attracting buyers, articulating value, and closing complex sales to grow revenue.
Who Should Attend:
- Sales engineers and technical sales professionals
- Individuals with technical background and relevant work experience in sales
- Individuals who desire to get better at selling their ideas and influencing others
Learning Objectives:
By completing this workshop, you will learn to:
- Build networking & prospect confidence to help build your influence and reach
- Discover and use new tools to identify customer needs
- Learn how to navigate complex accounts, handle objections, and gain approvals to close sales more quickly
- Develop value propositions that stand above your competitors to win business in a crowded market
- Adapt your presentation to the appropriate stage of the sales cycle and specific audience
- Leverage your customer base to expand shares of wallet with existing customers and grow your customer list
- Access to personalized feedback, MSOE best practice sales toolbox and proven techniques
- Reduce selling cycles, expand relationships and close more business
Instructors
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Sean Ebert is a former President and senior executive from the Madison Industries portfolio, one of the largest privately held companies in the world. He has held leadership positions spanning many facets of business, including sales and marketing, engineering, and operations. Sean is passionate about continuous learning as a competitive advantage and enjoys sharing his knowledge and experience with learners through interactive courses and workshops.